{"id":4733,"date":"2025-12-19T07:16:10","date_gmt":"2025-12-19T07:16:10","guid":{"rendered":"https:\/\/marketsfortress.com\/index.php\/2025\/12\/19\/the-oscars-are-headed-to-youtube-after-abc-deal-ends\/"},"modified":"2025-12-19T07:16:10","modified_gmt":"2025-12-19T07:16:10","slug":"the-oscars-are-headed-to-youtube-after-abc-deal-ends","status":"publish","type":"post","link":"https:\/\/marketsfortress.com\/index.php\/2025\/12\/19\/the-oscars-are-headed-to-youtube-after-abc-deal-ends\/","title":{"rendered":"The Oscars are headed to YouTube after ABC deal ends"},"content":{"rendered":"<p id=\"anchor-1a941e\" class=\"body-graf\">The Academy Awards are moving to YouTube starting in 2029, marking a new era for Hollywood&#8217;s leading awards show and a mainstay of network television for decades.<\/p>\n<p id=\"anchor-fc5c24\" class=\"body-graf\">The deal between the Academy of Motion Picture Arts and Sciences and YouTube announced Wednesday will start with the 101st Oscars ceremony in 2029 and run through 2033. The telecast has aired live on ABC since the 1970s. Disney owns ABC.<\/p>\n<div id=\"taboolaReadMoreBelow\"><\/div>\n<p id=\"anchor-5144eb\" class=\"body-graf\">\u201cWe are thrilled to enter into a multifaceted global partnership with YouTube to be the future home of the Oscars and our year-round Academy programming,\u201d academy CEO Bill Kramer and academy President Lynette Howell Taylor <a href=\"https:\/\/press.oscars.org\/news\/academy-partners-youtube-exclusive-global-rights-oscarsr-and-other-academy-content-starting\" target=\"_blank\">said in a joint statement.<\/a><\/p>\n<p id=\"anchor-cdb77d\" class=\"body-graf\">\u201cThe Academy is an international organization, and this partnership will allow us to expand access to the work of the Academy to the largest worldwide audience possible \u2014 which will be beneficial for our Academy members and the film community,&#8221; they said.<\/p>\n<figure class=\"styles_inlineImage__FvnTh styles_medium__MEKii\" id=\"anchor-c1d8cf\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/media-cldnry.s-nbcnews.com\/image\/upload\/t_fit-760w,f_auto,q_auto:best\/rockcms\/2025-04\/250410-oscars-statuette-se-547p-83e3af.jpg\" alt=\"An Oscar statue on the red carpet in 2024.\" height=\"1667\" width=\"2500\"><figcaption class=\"caption styles_caption__TCewG\" data-testid=\"caption\"><span class=\"caption__container\" data-testid=\"caption__container\">An Oscar statue on the red carpet at the 96th Annual Academy Awards in Dolby Theatre at Hollywood &amp; Highland Center in Hollywood, CA, Saturday, March 9, 2024.<\/span><span class=\"caption__source\" data-testid=\"caption__source\">Jason Armond \/ Los Angeles Times via Getty Images file<\/span><\/figcaption><\/figure>\n<p id=\"anchor-84edc4\" class=\"body-graf\">Kramer and Taylor said the partnership would &#8220;leverage YouTube\u2019s vast reach and infuse the Oscars and other Academy programming with innovative opportunities for engagement while honoring our legacy.&#8221;<\/p>\n<p id=\"anchor-1bf687\" class=\"body-graf\">The deal symbolizes YouTube&#8217;s growing dominance in the television and video ecosystem <strong>\u2014 <\/strong>and Hollywood&#8217;s recognition of digital media&#8217;s power. The platform, which is owned by the technology behemoth Google, represented the largest share of U.S. streaming television viewing last month, <a href=\"https:\/\/www.nielsen.com\/news-center\/2025\/nielsens-the-gauge-broadcast-and-streaming-power-historic-month\/\" target=\"_blank\">according to Nielsen, <\/a>a leading measurement firm.<\/p>\n<p id=\"anchor-5295b7\" class=\"body-graf\">Oscars ratings have generally declined since peaking in 1998, the year &#8220;Titanic&#8221; conquered the ceremony, winning 11 trophies and helping draw in 55 million viewers.<\/p>\n<section id=\"anchor-91e93c\" class=\"embed-widget embedWidget embed-widget--medium\" data-testid=\"embed-widget\">\n<div data-testid=\"iframely-wrapper\" class=\"embed-widget__use-presentation embed-widget__iframely-twitter\">\n<div>\n<div class=\"iframely-twitter iframely-app iframely-embed\" style=\"max-width: 550px\">\n<div class=\"iframely-responsive\" style=\"padding-bottom: 100%\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<p id=\"anchor-ed27c4\" class=\"body-graf\">The most recent telecast brought in nearly 20 million viewers \u2014 a slight improvement over Covid-era installments, but still a fraction of the audience that tuned in for the ceremony at the height of its commercial and cultural power.<\/p>\n<p id=\"anchor-d35ded\" class=\"body-graf\">\u201cThe Oscars are one of our essential cultural institutions, honoring excellence in storytelling and artistry,\u201d YouTube CEO Neal Mohan said in a statement. \u201cPartnering with the Academy to bring this celebration of art and entertainment to viewers all over the world will inspire a new generation of creativity and film lovers while staying true to the Oscars\u2019 storied legacy.\u201d<\/p>\n<p id=\"anchor-81fb43\" class=\"endmark body-graf\">The ceremony \u2014 including red carpet coverage and behind-the-scenes programming \u2014 will be available live and for free to viewers around the world, as well as to YouTube TV subscribers in the United States, according to the academy.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Academy Awards are moving to YouTube starting in 2029, marking a new era for Hollywood&#8217;s leading awards show and a mainstay of network television for decades. The deal between the Academy of Motion Picture Arts and Sciences and YouTube announced Wednesday will start with the 101st Oscars ceremony in 2029 and run through 2033. <\/p>\n","protected":false},"author":0,"featured_media":4734,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[23],"tags":[],"class_list":{"0":"post-4733","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business"},"_links":{"self":[{"href":"https:\/\/marketsfortress.com\/index.php\/wp-json\/wp\/v2\/posts\/4733","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/marketsfortress.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/marketsfortress.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/marketsfortress.com\/index.php\/wp-json\/wp\/v2\/comments?post=4733"}],"version-history":[{"count":0,"href":"https:\/\/marketsfortress.com\/index.php\/wp-json\/wp\/v2\/posts\/4733\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/marketsfortress.com\/index.php\/wp-json\/wp\/v2\/media\/4734"}],"wp:attachment":[{"href":"https:\/\/marketsfortress.com\/index.php\/wp-json\/wp\/v2\/media?parent=4733"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/marketsfortress.com\/index.php\/wp-json\/wp\/v2\/categories?post=4733"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/marketsfortress.com\/index.php\/wp-json\/wp\/v2\/tags?post=4733"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}